The Virtuopo Blog

How to Measure the Success of your Livestream

Livestreaming is an incredibly powerful tool for helping brands and businesses to build a stronger connection with audiences but it’s vital to measure the impact of your live video to make sure you’re reaching your overall goals. Monitoring the performance of your live video in real time can also help to make your livestreams more effective, allowing you to adapt and refine content, depending on viewer engagement.

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